INSIGHTS
- A few sales and marketing operations services companies that are smaller or similar in size to Skaled are CloudKettle, DataBanque, FunnelBeam, SoftVu, and Growthwright.
OVERVIEW
Five sales and marketing operations services companies that are based in the United States are CloudKettle, DataBanque, FunnelBeam, SoftVu, and Growthwright. All of these companies are smaller or similar in size to Skaled but offer similar services. In addition, all of these companies use Salesforce for software expertise except for Growthwright. Growthwright uses Microsoft Dynamics 365 CRM.
1. CLOUDKETTLE
SUMMARY: CloudKettle was founded in 2015 and is headquartered in Halifax, Nova Scotia. CloudKettle aids B2B SaaS businesses to develop and advance their Revenue Stack. Though the company is based in Canada, it has been included because it has offices in the United States. As reported by their LinkedIn profile, CloudKettle currently employs between 11 and 50 people.
PRODUCTS/SERVICES OFFERED:
- Sales Operations
- Marketing Operations
- Salesforce Integration
- Marketing Automation
- Revenue Stack Management
- Business Analytics and Intelligence
SOFTWARE EXPERTISE:
- Salesforce
- Marketo
- Eloqua
- Pardot
- Hubspot
- Outreach.io
- Salesforce to phone integration
- Lead enrichment tools
- Digital signature tools
- CPQs
2. DATABANQUE
SUMMARY: DataBanque was founded in 1991 and employs between 11 and 50 people. The company is headquartered in Pittsburgh, Pennsylvania. They help businesses that are selling products through distribution channels that are intricate. DataBanque has what it calls 3MOSS, which is their “3rd-party marketing operations and sales support” system. This program is capable of tracking every single dollar back to whichever marketing campaign that produced it.
PRODUCTS/SERVICES OFFERED:
SOFTWARE EXPERTISE:
3. FUNNELBEAM
SUMMARY: FunnelBeam is a San Francisco-based company and caters to B2B enterprises and helps them to manage Account-Based Sales. They were the very first business to develop completely custom, industry-specific AI that assimilates with their clients’ "systems of record". FunnelBeam was founded in 2017 and their customers include Google, Mulesoft, and InVisionApp. Additionally, they employ between 11 and 50 people.
PRODUCTS/SERVICES OFFERED:
- Account to Opportunity
- Sales Intelligence
- Sales Operations
- Machine Learning
- Natural Language Processing
SOFTWARE EXPERTISE:
4. SOFTVU
SUMMARY: SoftVu, LLC, is based in Kansas City, Missouri and employs between 11 and 50 people. The company was founded in 1999. They are a SaaS Marketing CRM business that specializes in developing, monitoring, tracking, and distributing automated marketing strategies. They also distribute “content for direct to consumer markets” for both senior living industry and the banking industry.
PRODUCTS/SERVICES OFFERED:
- Marketing Automation
- Campaign Management
- Lead Nurturing
- Lead Generation
- Lead Incubation
- Client Retention
- Email Marketing
- Creative Design
SOFTWARE EXPERTISE:
5. GROWTHWRIGHT
SUMMARY: Growthwright was founded in 2015 and is headquartered in Nashville, Tennessee. The company employs between 11 and 50 people, according to their LinkedIn profile. Growthwright targets business in the technology sector that are up-and-coming. They offer them “foundational business services” that permits precise and consistent growth. Growthwright is a member of the Powered Health family of businesses.
PRODUCTS/SERVICES OFFERED:
- Messaging Strategy and Content Creation
- Graphic Design and Creative Services
- Sales Operations
- Website Design and Digital Marketing Services
CONCLUSION
In conclusion, CloudKettle, DataBanque, FunnelBeam, SoftVu, and Growthwright are all sale and marketing operations services companies that are smaller or similar in size to Skaled.